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Influencer Identification shows you who
is influencing your customers and prospects. As well as traditional
influencers, such as journalists and analysts, it identifies non-traditional
influencers that can offer new ways of reaching prospects. This is
because influencers are already talking to your market - get them
to talk about you.
Imagine you know who your influencers are before you launch into a
new market. You can target and inform key influencers before launch
date. You then release your offer into a market that is pre-influenced.
The prospect of a successful launch are greatly increased, and the
risk substantially reduced.
Influencer Marketing works by providing access to untapped audiences
via their influencer ecosystem. This approach works whether you are
aiming for a new audience in your traditional market, or whether you're
aiming for a new vertical or geography.
Learn more about optimising your marketing
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